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From our experience and that of clients we have worked with,
we would like to list the following points:
Don't STORM in
Most people embark into the world of online money-making schemes with the
misconception that all it takes is to set up a website for the business and
people will come running. They then proceed to spend whatever money it takes
to set themselves up with the best and fastest systems they have heard are
around and available. They sincerely believe that spending the money is justified
since having the "systems" is all it takes to make money online.
They don't even consider that they might lose their money and won't get an
online business going. NO, there is better way: First do a lot of talking
and then start small, with the smallest possible outlay of capital - especially
if you have to borrow it or need it for something else, viz.
Talk to people on discussion forums and wherever else you can find
them to find out:
* How many people are actually making money online and how they do it.
* What business might work from your location - esp. if you're living outside
the U.S.A.
* How many people you need to contact to make a sale.
* The demand for your product or service.
* Would a business involve "spamming."
* Would you need to pay for promotions.
The Golden Rule is also: Don't over CAPITALIZE.
That is for:
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Hardware
The hardware you need to buy depends on what you want to do with it and
how much you know. Can you afford to call in a technician everytime something
goes wrong?
It is unfortunately true that some new programs are writen for the latest
operating systems, like Windows XP that doesn't run on older and/or slower
computers If you absolutely need to use such a program (and know how
to), you need to invest in a computer that can run it, viz. Pentium 4.
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Software
Don't pay for software you don't need or that you can get for free, like
shareware
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Internet Connection
Don't pay for fast, braud band, access at say $50 a month, if you can get
by on a limited access contract for say $10 a month.
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Signup for business schemes
Never pay for a scheme before you have some indication that it would work.
Even then, go in at the lowest level and upgrade when you're sure you'll
get your money back.
May this help prospective online intepreneurs to assess their chances of
making money online. It should be kept in mind that just a few businesses
actually generate a lot of sales online but that does not negate to need
for any business or organization to be suitably represensented online with
a website that reflects sophistication and professionalism. Remember, your
website has become your stationery and your shop window. |
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